Writing & Press
Throughout my time at Mullen and Mechanica, I’ve had the opportunity to weigh in on current trends in the marketing industry and society at large through editorial pieces and interviews. Here are a few recent highlights:
You & AI
How a 1950s MIT researcher and the shortcomings of human perception gave us the LLM boom.
Keeping It Light
at the Big Game
Reviewing Super Bowl ads for Little Black Book
Memes Won The Election
How smartphone algorithms and short-form content help explain the most unexpected election in U.S. history.
Following the Crowd
Talking Virtual Influencers for Contagious Magazine